Doujinshi are thus considered to be primary fan objects in Japan that are worthy of attention, circulation, collection and preservation. Japanese buyers are selective and seek fan texts that suit their desire and that fulfill elements of the source-texts that appealed to them. These often female fans look for specific characters, ‘pairings’ (romantic couples) and genres, and take pride in having an extensive doujinshi collection that reflects their interpretations and imagination. Japanese fans collect these fan memorabilia as tokens of their affect and as ways to relive their connection to the source text. However, their activities are not fundamentally different from Western fans, such as fan fiction authors, who also collected and circulated fanzines before the prevalence of online text. Even today fans carefully bookmark texts, share them, and store printed copies in binders. While doujinshi circulate in a specific economic context, the purchase and collection of these fan texts has similar value as in other countries.
Nicolle Lamerichs, The cultural dynamic of doujinshi and cosplay: Local anime fandom in Japan, USA and Europe, p169