Monster High’s recent ad campaign claims, “We are monsters. We are proud.” Race, ethnicity, and disability are coded into the dolls as selling points. The allure of Monster High is, in part, that political identity and the celebration of difference become consumable. The female body, the racialized body, and the disabled body have long been coded as monstrous. Monster High reclaims this label, queering it.
Valuing queer identity in Monster High doll fandom | Sara Mariel Austin | Transformative Works and Cultures ift.tt/2fX1mrx